Music Video Research Survey

To gain more information on target audience for our music video we created a survey with questions that would help us create a music video that is appealing to our target audience.

Here is the link to the survey:  https://www.surveymonkey.com/s/2CWS9FM

By creating this survey it enabled me to gain information on my target audience as well as involve them in the process. This way when the finished music video is created it would be made to standard they expect it to be, including their preferences and maybe some unexpected elements but still within the RnB genre.

I learnt from doing this task that the majority of participants enjoyed similar things such as the music video being able to tell a story, preferably love stories. They enjoyed lip syncing within videos but to a certain extent. These preferences made me work for the benefit of the people that would be watching so I wasn't creating something simultaneously but according to the preferences of those that put their opinions forward.

However I also learnt that not everyone can be pleased one individuals preference or a group of people's preferences will always be different to those living across the street. There is only so much you can do, for this reason as well as taking into consideration the target audiences preferences, I also incorporated my own ideas and thoughts, as well as my classmates that i worked with.