As well as creating the digipak and finalising it, I also created my CD advert which I also used Photoshop for. Similarly to the digipak I used my plan as a basis for my advert. To begin with I had to set Photoshop up so that it was only an A4 sheet of paper as the template and not the square grid as I used previously for the digipak. This was much easier because it meant I was only working on one piece not three as before.
As the image shows I wanted to keep the red color theme of the digipak as this was a common convention. The digipak and advert usually feature the same things, so I decided to use the same image which is featured in my digipak to represent this convention and also the writing in red font to keep the feeling of love and passion running through.
As well as those included the song 'you don't know my name' as the main selling song as this is the song the consumers are familiar with and will encourage them to purchase the whole album. Instead of putting an official date I decided to make the audience anticipate the album more so I put a future date which will excite the consumers into buying the album. I also put the album name 'The Diary of Alicia Keys' as well as the record company logo which will entice fans who enjoy their products. The image of Marina is also a common convention for artists when creating adverts as the fans will connect more and feel excited about hearing 'her' music.
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